Stage I of VII
Assay
We audit your funnel, tracking and channels to find where value is lost.
You get: a written verdict and a ranked list of leaks Typical length: 1–2 weeks
Every growth plan we put our name to goes through the same seven stages, in the same order. You always know which one you're in, and what it's for.
“As silver tried in a furnace of earth, purified seven times.” Psalm 12:6
On the first working day of each month: spend, revenue and return by channel, and a plain-English verdict on what we'll change.
We say so in the next report, explain why, and change course. Every engagement has a check-point where either side can stop.